Barker’s Winter Wellness

We were thrilled to be asked by our friends at Barker’s of Geraldine to support them in the build and implementation of a Winter Wellness campaign.

The Backchat team worked collaboratively with Barker’s of Geraldine to identify a group of influencers in both New Zealand and Australia, and tell a story around their gorgeous product range through the development of beautiful recipes and photography.

We then overlaid the campaign with paid amplification, and a bunch of gorgeous gift packs to complete the perfect execution for our favourite foodie brand!

Check out our work on this campaign here, here and here.